Impact Of New Age Banking Attributes On Customer Satisfaction In Delhi NCR

BBA, New Delhi Institute of Management, India

School of Business, Sushant University, India

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Published: July 2, 2024

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Volume 1, Issue 1

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DOI: https://doi.org/10.59875/122824

Abstract

The Internet banking or online banking services plays a vital role in the banking sector of India. This paper aims to examine the impact of E-banking services on customer satisfaction. The Data were collected using an online survey of 137 respondents from different backgrounds. The results show that 89.8 percent respondents were satisfied with the e-banking services and rest of 10.2 percent respondents are not satisfied so, we can easily said that e-banking were got more popularity according to this study. This study covers limited area due to shortage of time and sample size confined only to 137. The paper concludes that most of bank customers were satisfied and aware about the e-banking services which lead to growth and development in the banking sector of India.

Highlights

Introduction: Banks play a crucial role in the economy by facilitating the flow of funds between savers and borrowers. They provide a range of services beyond simpl...

Background: Mahajan et al. (2021), This paper explained the relationships of dimensions (factors) of Technological advancements and Customer Satisfaction. A unifo...

Methodology: This study has used Descriptive Research Design to determine the impact of customer satisfaction on E-banking. Simple random sampling technique of pro...

Results: Statistical Analysis and InterpretationCustomer SatisfactionPercentageDo you prefer E-banking instead of traditional Method of banking?YesNo86.9%1...

Discussion: Problems Faced by Customers while using E-Banking Ø  Lack of Awareness Lack of awareness is a one of the most biggest challenge for customers to ...

Conclusion: The research report is based on primary data. According to the study, the researcher concludes that the most of the bank customers are aware about all...

Keywords

Digital BankingTechnologyCustomer SatisfactionInnovationonline Banking

Abbreviations

Introduction

Background

Methodology

Results

Discussion

Conclusion

Acknowledgments

References